Author Archives: Becky Fickenworth

20 Aug

CRM at Rasor Marketing Communications

By: Becky Fickenworth, APR, Counselor & Project Manager  If you Google, “What is the definition of customer relationship management (CRM)?” here’s what you’ll find: CRM is a system for managing a company’s interactions with current and future customers. It involves using technology to organize, automate and synchronize sales, marketing, customer service, and technical support. Personally, I think this […]

21 Aug

Things I Can’t Live Without…and You Need Them Too! Part Two

By Becky Fickenworth, APR Counselor and Project Manager I’m not what you’d consider an early adopter. You won’t find me camping out in line for the latest iPhone, saving my money to buy the latest fashion trend and I don’t think twice about buying used books or used cars. Not because I’m “afraid” of the […]

11 Jul

17 Things to do in Chicago, and How to Satisfy a Hot Dog Craving

Becky Fickenworth, APR Project Manager and Counselor Chicago is one of my family’s favorite places to trek for a long weekend. Only a five-hour drive from Cincinnati, there’s enough variety to please our three teenage boys— the foodie, the sports lover and a tough-to-satisfy 15-year-old. On a recent visit, we made our second visit to […]

5 Jul

Things I Can’t Live Without…and You Need Them Too! Part One

By Becky Fickenworth, APR Counselor and Project Manager I’m not what you’d consider an early adopter. You won’t find me camping out in line for the latest iPhone, saving my money to buy the latest fashion trend and I don’t think twice about buying used books or used cars. Not because I’m “afraid” of the […]

25 Apr

I Like Surprises – As Long as I Know They’re Coming.

Becky Fickenworth, APR Counselor and Project Manager I wouldn’t say I’m in the same boat with Jane Austen who said, “Surprises are foolish things. The pleasure is not enhanced, and the inconvenience is often considerable,” but for me, a little heads-up is always nice. I got thinking about surprises when I was walking to my […]

1 Jan
4 Dec

What have I gotten myself into?

What have I gotten myself into?   For fun this past summer, I willingly chose to live with 13 strangers for a week. No, I wasn’t a contestant on Big Brother. (To be completely upfront, I don’t really even know what that means as I’ve never watched the show.) And to be more upfront, my […]